Seattle Storm Secures Naming Rights to home of the Phoenix Mercury  

Storm officially makes Seattle Storm Arena in Phoenix its home away from home  

PHOENIX – The Seattle Storm have finalized an agreement with the city of Phoenix and Phoenix Arena Development L.P. on exclusive naming rights deal on the city arena which will now be known as Seattle Storm Arena. The arena had been known as “Phoenix Suns Arena” after a naming rights deal with Talking Stick Resorts expired. 

“It just makes sense to us to rebrand this arena after the Storm based on our incredible success in Phoenix throughout the years,” said Doppler, Team Mascot and Director of Arena Naming and Branding.  

Seattle has also won five of its last six regular-season games in what will now be known as Seattle Storm Arena.  

“Each of our four championships have been amazing,” said Doppler. “But the significance of today—April 1—will be an equally special day with this announcement.”